mail·ers: Advertising or marketing announcements sent by mail.
direct mailers | postcard | newsletter | calendar | event | fundraiser | wedding invitations
Direct mailers are one of the best marketing materials. They are sent directly to your client or potential client’s address. Mailers can really make an impact for getting new business or highlighting your latest project, event, fundraiser, product, or service. Your design should be powerful, eye catching, and informative. If you have an upcoming newsletter, event, fundraiser, exhibition, new product, or new service, Susan Searway Art & Design would be honored to design your direct mailer, postcard, invitation, etc.
Art Works Downtown | 1337 Gallery | Art Exhibition Postcard
Every six weeks the art exhibition of the 1337 Gallery rotates to a new exhibit. Below are a series of postcard designs highlighting the upcoming art exhibition, the them of the exhibition, and the artist who are being featured.
Arrowhead | Newsletter | Direct Mailer
For a few years Susan Searway Art & Design worked with KP Public Affairs client – Arrowhead to create quarterly newsletters for the company. It was a project I enjoyed working on.
Segue Cellars | Postcard | Direct Mailer Advertisement
Segue Cellars was a winery in Sonoma County, Russian River Valley. This direct mailer was focusing on new wine release, information about the wines, and how to purchase bottles or a case.
Bay Model Visitor Center | Bi-Monthly Calendar | Mailer
Susan Searway Art & Design has worked for the Bay Model Visitor Center 2003-present being their graphic designer and website designer. To advertise these special environmental education programs they need a bi-monthly calendar. Every other month I am in charge of creating their Bi-Monthly Calendar of Events. This is a project that I just love because their educational programs are so informative about the environment.
Once their calendar is approved I will then convert it into a variety of different formats from individual press releases for each program, an emailer campaign, the calendar transfers onto their website, and the events are also entered into a variety of marketing event online calendars.
Wedding Invitation Designs | RSVP Cards | Directions | Envelopes | Program | Thank You Cards
Susan Searway Art & Design has designed wedding invitations and items for your special day. It is wonderful to work with each couple to visually create their vision and set the mood for their most wedding day. The couple of the below designs had a love for redwood trees. So we incorporate the tree in all their design. We have also designed invitations focusing on Marin Open space, pictures taken from a couple’s home, the ocean, etc. To create custom design for each couple is our focus.
Bridal Shower | Invitations | Envelopes
Like wedding invitations we also design bridal shower invitations. This bride loved The Wizard of Oz, so we took the gingham design and incorporated it and the blue color into this design. Instead of having a registry she wanted recipes so we designed kitchen utensil icons as well. Making designs individualized is what Susan Searway Art & Design does best.
Zephyr Experience | Brochure | Registration Form | Mailers
Pro-Bono Brochure & Registration Flier for Zephyr Experience
Throughout the year lots of companies and organizations approach graphic designers and website designers to do pro-bono work for them. Sometimes you can afford to volunteer, give them a nonprofit design rate, and other times you simply can’t.
For four years I served on the Zephyr Experience committee. Zephyr Experience is a week long spiritual retreat held right on the shorelines of Lake Tahoe in Zephyr Cove. It is a wonderful week full of great classes, relaxing afternoons, free time to spend at the beach or hike in the hills, fellowship and worship in the evenings.
I have donated my services to design their marketing brochure and registration form both for print and email version all years between 2010–2019. Below are images of some of the designs.
Downtown San Rafael Arts District | Postcard
Downtown San Rafael Arts District provides access to world-class arts and culture education and experiences for everyone in San Rafael.
BayWood Artists Paint the Bay | Art Exhibit Postcard
Direct Mailer postcards advertising the Art Exhibition of the BayWood Artists Paint the Bay Exhibit.
Clare Michael Interiors | Postcard Design | Direct Mailer
Clare Michael is a professional designer who works along side her clients to bring their vision to life.
Reiki Sessions | Postcard Design
Reiki works on different levels the physical, mental, emotional and spiritual enhancing everything in life. … One of the greatest Reiki healing health benefits is stress reduction and relaxation, which triggers the body’s natural healing abilities (immune system), aids in better sleep and improves and maintains health.
Engel Geist | Business Postcard
Susan Searway Art & Design works with a lot of start-up companies. Daniel Geist decided to start his new business and hired Susan Searway Art & Design as his graphic designer to create his brand for his small business. Projects included logo design, advertisements like the design below, business cards, an emailer campaign template, his website, and his social media cover images for Facebook, etc.
Rotary 60’s Party | Invitation | RSVP Cards
Party, fundraisers, and special event invitations are some of Susan Searway Art & Design specialities. Below is a 60’s themed party for Rotary Club.
1741 | Workshop Theater Production of a New Musical
This postcard was designed to advertise the Workshop Production of a New Musical – 1741 Production.
California Coastal Cleanup Day | Friends of the Bay Model | Thank You Cards
These thank you cards were created for the Friends of the Bay Model and were mailed out to a variety of different beach captains, volunteers, sponsors, and donors that participated in California Coastal Cleanup Day in Marin County.
Bay Model Visitor Center | From the Mountains to the Sea Exhibit | Postcards
These postcards were created as a thank you gift for the grand opening of the exhibit From the Mountains to the Sea located within the Bay Model Visitor Center.
Sigma Theta Tau Lambda Gamma Chapter | Invitation
This invite went out to members of the Sigma Theta Tau Lambda Gamma Chapter to their Fall-Spring Inductions and Brunch Program.
California Coastal Cleanup Day | Inserts
These inserts were added into garbage bills to advertise California Coastal Cleanup Day in Marin County which the Bay Model Visitor Center has been in charge of the coordination of the event in over 30 clean up sites in Marin County.
JASON Expedition Thank You Cards
These thank you cards were created for the Bay Model Association and were mailed out to a variety of different volunteers, sponsors, donors, teachers, and classes that participated in JASON Expedition both the Disappearing Wetlands and Mysteries of Earth & Mars.
Retirement Invitation
This invite went out to guests to celebrate the retirement of their colleague.
Bay Model Visitor Center | Brunch on the Bay | Invite
This invite went out to volunteers of the Bay Model Visitor Center inviting them to a Thank You Brunch.
Persona | Art Exhibit | Postcards
These postcards were sent out to advertise upcoming art exhibits.
